OANDA strengthens prop trading independence with new community and loyalty program

Just weeks after FTMO acquired OANDA, the prop trading unit is making moves to assert its independence. OANDA has launched a new prop trading community and a loyalty program, integrating CRM automation to reward traders for purchases, referrals, and engagement.

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With increasing regulatory pressure, prop firms are turning to established trading brands for compliance. OANDA’s swift expansion in this space underscores its commitment to innovation and trader engagement.

FTMO’s acquisition of OANDA, pending regulatory approval, signals a shift in the industry. While financial details remain undisclosed, FTMO’s 2023 revenue hit over $213 million, with nearly $100 million in EBITDA.